NICK WRIGHT
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Ideation

27/10/2025

7 Comments

 
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‘What if I'm stuck. Here. Forever?’ (Kathryn Stockett)

What to do if we feel stuck, trapped, out of options or can’t see a way forward? Here’s a random sample of ideation techniques, often used in coaching and innovation:

*Opposite day: ‘What could I do if I wanted to make this situation a lot worse?’ ‘What would the complete opposite of that be?’

*Borrowed brain: ‘What would X person do?’ (Insert various names for X, e.g. Elon Musk, my CEO, a 5-year-old child).

*Magic wand: ‘If there were no limits (time, money, fear or consequences), what would I try?’ ‘What parts of that could I actually do now?’

*Future me: Imagine it’s one year from now and I’ve successfully overcome the challenge. ‘Looking back, what did I do that made the biggest difference?’

*Constraint twist: Instead of removing limits, add a new one: e.g. ‘What if I had to solve this with only £50? or ‘What if I could only use digital tools?’

*Thought-stopping: Distract myself from over-thinking by focusing my attention on something else. Take note of what intuitive ideas rise to the surface.

*Option explosion: For 3 minutes (use a timer), generate as many options as possible. No censoring, no evaluation. After 3 minutes, review and refine.
​
*What else? Write down the first idea that comes to mind, without over-thinking. ‘What else could I do?’ and keep asking ‘What else?’ at least 7 times.

*Random spark: Pick a random word, object or image (e.g. bicycle, pencil, mirror). ‘How is this like my situation?’ or ‘What could this teach me about the challenge I’m facing?’

*Option flip: If stuck between two options (A or B): ‘What’s option C – the one I haven’t thought of yet?’ ‘What if I did both?’ or ‘What if I did neither of these?’

*Tiny steps: Instead of committing to a full decision, ‘What’s one small experiment I could try to test an idea safely?’

Do you feel stuck? Curious to discover how I can help? Get in touch!
7 Comments
Mia Calder
28/10/2025 09:00:16 am

Hi Nick. This is genius, turning stuck moments into a playground for imagination. Opposite Day might just be my new life philosophy! :)

Reply
Richard Halliday
28/10/2025 09:01:19 am

Excellent toolkit. I’ve used several of these in leadership workshops, but I love how simply they’re presented here. Tiny steps and Option Flip are particularly valuable for team decision-making. They lower the stakes and make innovation feel safe. Definitely sharing this with my coaching group.

Reply
Sam Walden
28/10/2025 09:02:13 am

Hey Nick. "Opposite Day” is brilliant. Like creative judo for the brain!

Reply
Peter Walker
28/10/2025 09:04:48 am

From a corporate innovation perspective, this list reads like a condensed version of an IDEO or MIT Design Lab workshop. Each exercise represents a proven cognitive shift that breaks functional fixedness, the psychological bias where we see an object, role, or situation only in its usual way. The Constraint Twist is particularly powerful. It reminds me of the principle Creativity loves constraints, echoed in Teresa Amabile’s studies on organizational creativity at Harvard. Teams given clear but challenging boundaries (limited budgets, short timelines or narrow tools) tend to outperform those given total freedom, because constraints spark focus and lateral thinking. Likewise, Borrowed Brain ties to analogical reasoning, drawing insights from unrelated domains. NASA has used similar cross-pollination sessions, where engineers borrow metaphors from nature or art to solve technical design problems. In short, your post bridges the gap between personal stuckness and professional innovation. It’s not just a self-help list, it’s a cognitive map for reinvention. Thank you for sharing this.

Reply
Connor Blake
28/10/2025 09:06:36 am

This is awesome Nick like a creativity survival kit! “What would a five-year-old do?” might become my new mantra. Kids are the best problem-solvers because they haven’t learned to fear bad ideas yet.

Reply
Elise Tanaka
28/10/2025 09:08:05 am

Marcus Aurelius wrote, “You have power over your mind, not outside events.” In times of paralysis, imagination becomes the most pragmatic tool we have. This list makes that beautifully clear. Thank you Nick.

Reply
Daniel Moretti
28/10/2025 09:09:39 am

Hi Nick, Brilliant synthesis of ideation tools. In coaching contexts, I often pair "Option explosion” with a 3-minute timer exactly as you describe. The reason it works is neurological: by lowering evaluation pressure, we bypass the prefrontal cortex’s critical filters and activate the brain’s default mode network, responsible for associative thinking.

That’s why time-boxed brainstorming feels liberating. It’s literally rewiring our cognition for play. Thank you for articulating these techniques in a way that’s both grounded and accessible.

Reply



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    ​Nick Wright

    ​I'm a psychological coach, trainer and OD consultant. Curious to discover how can I help you? ​Get in touch!

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