You may be familiar with conventional brainstorming (sometimes reframed as, ‘thought showering’) where participants are invited to share as many ideas as possible. The underlying belief is that a free-flow of ideas in a group is likely to produce more and a greater variety of ideas than would be likely or possible for an individual alone. As psychologist Michael West points out, however, groups tend quickly to experience group-think where people influence each other’s ideas and start to think along very similar lines – thereby actually limiting rather than expanding the range of ideas that emerge.
In some cultures and contexts, political and relational dynamics also influence what people feel willing or consider appropriate to contribute in a group. In light of this, West proposes that it’s sometimes better to invite people to jot down as many ideas as possible separately before sharing in a group and, if expedient, to share them anonymously if that makes it more acceptable to do so. Bryan Mattimore’s creative ‘worst possible idea’ technique goes one step further and breaks the oft-felt pressure to come up with the best or right idea altogether.
Instead, it invites people (light-heartedly) to generate an array of truly terrible ideas (e.g. as Ian Gray suggests, ‘illegal, immoral or unworkable’) and then to identify key attributes – i.e. what makes them so bad? If combined with reverse brainstorming, we can invite participants to engage in counter-intuitive activities such as swapping, ‘How could we solve this problem?’ for, ‘How could we make it much worse?’ Being playful in this way can reduce anxiety, snap people out of traditional thinking patterns and surface seeds of innovation that could prove transformational.
So – what have been your best (or worst!) possible ideas? What did you do to discover or create them?
A baptism of fire. I had just moved to the city. It was a new community development project. On a local housing estate, a gang of youths was harassing residents at night. This mostly involved stopping people at knife-point or setting fire to litter stacked against people’s house doors. Here was my mission…if I chose to accept it: to work at night, infiltrate the gang, stop what they were doing and convince them to do something more constructive with their lives. I was 21 years old, wore an earring, combat trousers, white trainers and black leather jacket. They thought I should fit in.
I worked alongside Dan, an experienced detached youth worker. We set out at 10pm each evening, wandered the streets and hoped to find the gang. I wondered what would happen when we did. The youth worker gave me two practical words of advice: ‘1. Always carry money and, 2. Always ensure we are outnumbered.’ I felt puzzled, laughed nervously and replied, ‘Surely you mean 1. Never carry money and, 2. Always ensure we outnumber them? Isn’t that a better way to stay safe?’ This was my first encounter with counterintuitive thinking in youth and community development work.
Dan elaborated: ‘If a gang tells you to hand over your money and you do, they are likely to leave you alone. If you say you have no money, they probably won’t believe you and may well attack you to rob you.’ I responded, ‘Oh – and outnumbered..?’ He replied, ‘If we outnumber them as we approach them, they may feel threatened and attack us. If they outnumber us, they are less likely to feel threatened and more likely to be curious.’ Later that night, we did find the gang huddled under a dim street light. Dan walked casually into their midst, lit a cigarette, smiled…and said, ‘Hi.’
DeBono calls this lateral thinking. It’s a way of approaching a person or situation that involves challenging default perceptions, instincts, logic, decisions and actions and trying out radical alternatives instead. It’s like the judo teacher who instructs, ‘If an aggressive person grabs you by the lapels and pulls you forward, walk towards them rather than instinctively pull back.’ Jesus modelled it to dramatic effect. It can feel mind-bending, universe-warping, paradigm-shifting. It can be hard to do. Yet it can also yield creative and innovative results.
What have been your best counterintuitive moments, insights and ideas?
I re-watched The Imitation Game and A Beautiful Mind this week. One of the things that occurred to me whilst enthralled by the brilliant portrayals of Alan Turing and John Nash was their apparent lack of social inhibition. They were willing to say the un-sayable, to challenge peers, authorities and so-called experts, unconstrained by established cultural and political norms. It’s as if this enabled them to think the un-thinkable too and I wonder how far this accounted for their incredible genius.
By contrast, a concern about offending is becoming increasingly commonplace in UK universities and, perhaps, wider Western liberal democracies as a whole. It’s tricky to balance freedom of speech with freedom from harm, especially in an age of extremism. However, as Joanna Williams (author of Freedom in an Age of Conformity, 2016) comments, what passes for formal education often appears more concerned now with social inclusion than with knowledge. What risks lay in this for us?
I spoke with some young people recently who commented on how scared they feel to say anything controversial at school. This is about more than holding and expressing a contrary opinion that others disapprove of. It is, in effect, about not being allowed to hold that opinion at all. This leads to self-censorship driven by social vetting by peers, often compounded by institutions. It can feel like only current mainstream views are permissible. All divergent views and voices are suppressed.
This has real implications for leadership, OD, coaching and training in organisations. What scope is there for truly radical creativity and innovation if people feel constrained from thinking the un-thinkable and imagining the un-imaginable? How can we model and support healthy, critical thinking and conversations? What can we do to spot and address it if a person or team is editing their questions, views and ideas to conform with what they perceive as culturally-acceptable norms?
Conventional wisdom tells us this: if we acquire more resources, we can do more and achieve more. Correspondingly, if we have less, we can do less and achieve less. It’s as if there’s a direct 1-2-1 causal relationship between resource and ability. The language we use in organisations often reinforces this view. We grow and shrink our ‘human resources’ according to the number and size of jobs that need to be done, tasks that need to be performed. It’s a linear logic. And it’s wrong.
Let’s flip this around a bit. A charity plans to run a leadership development programme but loses the funding to do it. It lost the resource so lost the programme, right? No, it explored alternative ideas and found a commercial organisation that was willing to run a high quality programme for it pro bono. It satisfied the charity’s need for a programme and the commercial organisation’s desire to support ethical work in the community. A great outcome for both parties. A win-win solution.
So what made the difference? Was it a shift in resources - or a shift in thinking? Here’s the thing: ‘How else might we do this?’ invites lateral thinking, creative ideas and innovative approaches. It takes us away from acquiring more resources and towards becoming more resource-ful. It moved this charity away from, ‘How can we get more money to support our work?’ towards, ‘Who shares similar passions and interests?’ and, ‘What might be possible to achieve our mutual goals?’
This is, of course, the domain of agile thinking. As environments become increasingly volatile, uncertain, complex and ambiguous (VUCA), we need to think ever more creatively, adaptively and resourcefully. This implies a fundamental paradigm shift away from human resources and towards resource-ful humans. It means shifting our attention beyond solving the immediate issue to developing critical thinking, creative ideation and reflective practice. How do you do it?
‘Organisations do not exist. People do.’ This was the provocative title I chose for a dissertation I wrote some years ago now. The idea, the belief, has stayed with me. It shapes how I think about and approach leadership development, OD, coaching, facilitation and training. Inspired by Gareth Morgan’s Images of Organisation and insights from social constructionism, I continue to be fascinated by how the images we hold when we think of ‘organisation’ influence and, at times, constrain our awareness, actions and the range of options we believe we have available to us.
So I meet you in the street and ask you to tell me about you organisation. You may start by telling me about the products or services you provide. You may well move onto saying something about the structure, by which you are less likely normally to mean the physical structure and more likely to mean how jobs, roles, responsibilities and authority are organised. You may well describe or depict the structure like an organisation chart. Now here’s the important bit. Insofar as you and everyone else in the organisation believe this structure exists and behave as if it does, to you – it does.
Now imagine that the structure dissolves so that what is left is people and whatever physical assets the organisation may own. Imagine that people are released from job titles, role boundaries and that you now see them as whole people, rich with experiences, in vibrant colour. You have a task to achieve and you invite people with the best energy, enthusiasm, skills and life experiences to offer. As different tasks arise, different people get involved. Imagine, just for a moment, what that could look and feel like and achieve. Imagine the creativity and potential for innovation. Imagine!
What did this thought experiment reveal for you? What images are constraining you or your clients? What assumptions are you making about what’s possible? What dreams could be realised if the images were to change? What would it take to make the shift?
What is it that makes certain individuals stand out from the crowd? How is it that some people resist peer pressure, seize the initiative and radically break the mould? Is this kind of personal leadership, the ability to think freely, move proactively and act autonomously, something we should seek to attract and nurture in organisations? Could it release fresh energy, inspiration and innovation? The relationship between an individual, group and organisation is complex. Organisations as groups often foster consistency, continuity and conformity. We test people during recruitment for their potential fit, we induct and orientate people into the existing culture and we performance manage people to deliver preconceived products and services.
It’s a brave organisation that recruits and develops social revolutionaries, people who will instinctively challenge the status quo, think laterally, refuse to accept time-honoured traditions and push for something new. For leaders who operate in a conventional management paradigm, it can feel threatening, confusing and chaotic. The risks can seem too high and too dangerous. I worked in one organisation where we recognised our culture had become too settled, too complacent, too safe. People often commented on its warm, supportive relational nature but it lacked its former edginess, struggled to deal with conflict and desperately needed to innovate. The challenge was how to introduce and sustain a shift without evoking defensiveness.
Social psychologists offer some valuable insights here, for instance in terms of social loafing and diffusion of responsibility where individuals are less likely to act independently or with the same degree of effort if they perceive themselves as part of a wider group where responsibility is shared. A challenge in this organisation was how to stimulate personal initiative and responsibility. Social conformity is another social psychological factor where people are likely to act consistently with the norms of a group if
it provides them with a sense of acceptance and belonging within that group, or the approval of a perceived authority figure. A challenge in this organisation was how to ensure that personal initiative and responsibility were valued and affirmed.
We took a four pronged approach. Firstly, we worked with the leadership team with a skilled external consultant known for his outspoken, courageous, challenging style to develop a more robust leadership culture, capable of open and honest conversations without fear that this would undermine relationships. This enabled the top team to model a new cultural style. Secondly, we introduced a simple behavioural framework that positively affirmed personal leadership in terms including personal initiative, personal responsibility, creative thinking and innovative practice. This framework was embedded into the organisation’s recruitment and performance development to attract, develop and reward these qualities and capabilities.
Thirdly, we held an annual ceremony where staff were invited to nominate peers for awards where they had seen positive examples of such qualities demonstrated in practice. The peer aspect helped raise awareness and reinforce personal leadership as a cultural quality valued and affirmed by the organisation and to capture real stories that illustrated what it looked like in practice. Fourthly, we created a new innovation post, appointed an innovation enthusiast and allocated a new budget to stimulate and enable creative thinking and innovation across the organisation. This created a culture shift and a tangible symbol of the leaders’commitment to move in this direction. A willingness to question the status quo became a cultural value.
A corresponding challenge was how to engender a spirit of personal leadership that took the wider system and relationships into account. If individuals only operated independently and didn’t take account of or responsibility for the implications of their decisions and actions on others, relationships would become strained, the organisation would become chaotic and it wouldn’t achieve its goals. To address this issue, we introduced the notion of shared leadership alongside personal leadership, emphasising and affirming the value of collaborative working alongside independent initiative. This too was reflected in the annual staff award ceremony and in recruitment, development and rewards. It was a matter of creative balance.
As a tool for developing greater personal and shared leadership, I have found the following questions can be helpful: Who are my cultural role models? Who have I seen demonstrate great personal leadership? What can I learn from them? What would it take to contribute my best in this situation? What will I do to make sure it happens? In the past 12 months, where have I shown personal initiative? When have I held back from saying what I really thought or felt for fear of disapproval? What are the impacts of my actions on others? How far do I take responsibility to help others manage the implications of my decisions? How can I work collaboratively to achieve better win-win solutions? What difference do I want my life to make here?
My boss had been reading John Ortberg’s ‘Everybody’s Normal Till You Get to Know Them’ and it was time for us to plan our annual leadership team retreat. Looking for a theme title, he suggested half-jokingly, ‘How about ‘Everybody’s Weird’?’ I laughed at first but then thought for a moment…what a great concept and idea. It felt inspired. How to blow away any sense of normality and conformity and to meet each other afresh as we really are. Our creativity lies in our unique weirdness and what a great way to explore our individual quirkyness and its potential for the team and organisation.
Every group, every team, develops its own normative behaviours. Some even prescribe them by developing explicit competency and behavioural frameworks. It provides a sense of identity, stability and predictability. It can also improve focus and how people work together by establishing a set of ground rules, how we can be at our best. The flip side of all of this is that a team can begin to feel too homogeneous, too bland. It can lose its creative spark, its innovative spirit. The challenge was how to rediscover our differences, our wonderful, exciting, diversity in all its weird complexity.
We invited people to bring objects that represented something significant in their personal lives and to share their stories. We invited people to use psychometrics to explore their preferences to shared them in the group. We invited them to challenge the psychometric frames, not to allow themselves to be too categorised. We invited people to challenge stereotypes, to break the moulds they felt squeezed or squeezed themselves into, to look intently for what they didn’t normally notice in themselves and each other, to allow themselves to be surprised and inspired by what they discovered.
It felt like an energetic release. People laughed more, some cried more, others prayed deeply together. The burden of leadership felt lighter as people connected and bonded in a new way. It felt easier to challenge and to encourage. By relaxing into each other and themselves, people became more vibrant, more colourful, less stressed. They saw fresh possibilities that lay hidden from sight before. They discovered more things they liked about each other, fresh points of common passion, interest and concern. They built new friendships that eased their ways of working. It felt more like team.
What space do you and your organisation allow for weirdness? Do you actively seek, nurture and reward differences? Do your leadership style and culture bring out and celebrate individuals’ strange idiosyncracies, each person’s unique God-given gifts, talents and potential? Have you had experiences where a capacity for weirdness has enhanced your team or organisation’s creativity and innovation? Do you risk inadvertently squeezing out the best of weirdness by policies and practices that drive towards uniformity? Could a bit more weirdness be more inspiring and effective – and fun?! :)
‘Unfortunately, no one can be told what the matrix is. You have to see it for yourself.’ (Morpheus, The Matrix. 1999)
The concept of matrix in organisations has been around for some time now but what does it look like in practice? Some describe it as collaborative working across functional boundaries. Some describe it as dual reporting relationships with a hard line to a functional lead and a dotted line to a project lead. Some describe it as a network of multiple reporting relationships, each with equal authority.
What has your experience of matrix been? How has it worked in practice? What has it felt like for those involved? What has it called for in terms of new styles of leadership, team working and personal effectiveness? What new culture, attitudes, approaches and skills has it required? What tensions has it created and how have you navigated them? What has most influenced its success?
If you were to offer three lines of advice on this topic, what would they be? I would love to hear your thoughts!
Do you work in organisation development (OD) or human resources (HR)? Or do you work in leadership and management and feel curious to know what these fields are, what they cover and what the differences are between them? Do you feel confused by distinctions when, after all, they are both concerned with human aspects of organisations? I will attempt to introduce both fields below and to explain common focus areas, differences between them and what kinds of people tend to be drawn to them.
What is OD?
OD is a broad field of thinking and practice. Different organisations use this term differently, to mean different things. OD practitioners often have a psychological and systemic orientation and focus their attention on areas such as leadership, culture and engagement. They are interested in questions like, ‘what human-related factors are influencing this organisation's success?' ‘why are things as they are?’, ‘how could we be more innovative or effective?’
Their core skills include relationship-building, questioning, reflecting, influencing, reframing and sense-making. OD practitioners are often found working alongside top teams, providing internal consultancy, guidance and coaching. They aim to raise awareness, stimulate fresh ways of thinking, challenge the status quo, build capacity for the future, enhance organisational experience and effectiveness.
Key words associated with this field: e.g. strategic, leadership, culture, values, relationships, teamwork, engagement, inquiry, challenge, opportunity, influence, concept, change, innovation, dynamics, perspectives, reframing, sense-making, capacity,
learning, development, impact.
What is HR?
HR is a fairly well-defined field of thinking and practice. Different organisations use HR in different ways. As a general principle, however, HR practitioners often have a legal, policy and process orientation and focus their attention on areas such as employment and performance management. They are interested in questions like, ‘what staff resources do we need?’, ‘how can we attract, recruit and retain the best people’, ‘how can we ensure people perform well?’
Their core skills include relationship-building, influencing, applying legal/policy frameworks and assertiveness. HR practitioners are found operating at a number of different levels. These range from HR strategizing through business partnering through policy implementation to payroll. They aim to ensure that staff resources are well deployed and that people are treated fairly and consistently.
Key words associated with this field: e.g. employment law, policy, structure, competencies, jobs, talent, contracts, frameworks, staff, recruitment, selection, contracts, management, performance, appraisal, reward, retention, employee relations, discipline, grievance, salary, payroll, benefits.
What do OD and HR have in common?
OD and HR are both interested in the relationship between people and organisations. They both regard people as a key contributor to an organisation’s success. They both have a humanistic outlook, an ethical belief that people should be treated
What are the differences?
It’s difficult to draw direct comparisons and contrasts because OD practitioners work mainly as coaches and consultants to leadership teams whereas HR practitioners operate at many different levels, ranging through strategic HR, business partnering and transactional-administrative tasks. However, there are some general common characteristics outlined in the table below, bearing in mind these vary from practitioner to practitioner and from organisation to organisation. These differences create potential for synergy and, sometimes, sources of tension.
What could a typical OD role look like?
This varies from role to role and organisation to organisation. In my own experience, I've been responsible in OD roles for strategy and change, values and culture, leadership and management development, staff and team development, internal communication and staff engagement, performance management and development. However, the following are common:
Develop effective leaders and leadership teams through coaching, consultancy and facilitation.
Support effective change leadership through providing guidance and building leadership capability.
Work alongside leaders to develop an inspiring, engaging and effective organisational culture.
Create leadership development opportunities (e.g. seminars/training, mentoring, action learning).
Oversee the L&D function, focusing on management, staff and team development.
When does OD work with HR?
OD and HR practitioners most commonly work collaboratively in areas including the following:
Change leadership and management.
Performance management and development.
Talent management and development.
Induction and training.
If you've had different experiences of OD and HR, or hold different views about what they are and the differences between them, please do share your views here too! I would be interested to hear more.
Coaching is often characterised as two people sitting down together, engaged in conversation, with one person helping the other to think things through. I ran a short workshop today that introduced insights and practises from Gestalt psychology and coaching characterised by a more experimental, experiential approach. Gestalt is a field of psychology that focuses on awareness in the here and now. Insight can emerge through pausing for a moment to notice what we are thinking, feeling or experiencing in our bodies. Gestalt views thoughts, feelings and somatic experience as interconnected.
We reflect this analogical experience in our language. For example, I may feel tightness in my throat when I approach a situation where I struggle to have a ‘voice’. I feel ‘gutted’ (accompanied by a stomach ache) or find this situation a ‘pain in the neck’ (accompanied by tension in my neck). Our minds filter our thoughts and feelings, partly to enable us to focus (rather than being aware of everything going on within and around us, all at the same time, which would be overwhelming) and partly if those thoughts and feelings are unacceptable to ourselves or others, or cause discomfort.
What we experience in our bodies is unfiltered by the mind. Sometimes, what we experience in our bodies is analogous to what we are experiencing psychologically. Paying attention to what we are experiencing physically can raise unacknowledged or suppressed beliefs or issues into awareness. In Gestalt coaching, the coach may help the client explore issues or experiences by physical experimentation. This typically means doing something, rather than simply talking about it. As with all experimentation, there is an element of let’s try this and see what happens. Examples:
*Rather than telling me what you want to achieve, show me what you want to achieve by acting out what it would look and feel like if you were successful.
*Rather than explaining to me what you would you like to say to a person, say it to me directly as if I were that person, or enact a conversation playing both
*Rather than tell me what obstacles you anticipate facing, create physical obstacles in the room that represent the obstacles, then experiment with tackling or moving them.
*Rather than describe the relationships between stakeholders, try using figures or objects to represent the people and experiment with placing yourself within the system too.
*Rather than outlining your key priorities as a list, draw them in proportion size-wise and try changing their relative sizes to see what new insights emerge.
The coach’s role is to help the client design a suitable experiment, stay attentive and observe what happens for the client in the here and now as they do it. Some coaches feed back their observations to the client, some encourage the client to reflect on their own observations. When a client acts out a posture or scenario, the coach may mirror the client’s posture or movement, inviting the client to notice what he or she sees and feels when the coach does it. Finally, the coach helps the client make sense of any insights that emerge and how to apply them to the client’s context.
Nick is a freelance coach, trainer and OD consultant specialising in reflective practice.